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Silverberg Group - Bringing Your Employee Benefits into Focus

Allan Friesen, CEBS


Experienced in the industry for 20+ years.

Education/designations: CEBS (Certified Employee Benefit Specialist), LLQP (Life License Qualification Program)

Work days are spent: assisting caring employers with the programs and services that will contribute to the health and well-being of them and their team members.

The “why” to your work day: helping people be healthy.

Outside of work, people find you: singing, shooting, and working on our horse farm.

First car: when I was 12, I bought a 1956 Ford Crown Victoria.

Choice of one superpower: super-vision



Experienced in the industry circa 2009.

Education/designations: Financial Planning & Services Diploma (Medicine Hat College), LLQP (Life License Qualification Program)

Work days are spent: within the Lethbridge office, I am multi-faceted in how my days are spent managing our clients. Quite often they are spent problem solving alongside clients, whether gaining understanding of the coverage they have or exploring and implementing better solutions.

The “why” to your work day: I love being able to help people. It is a great feeling when a client or colleague comes to me & I can help find the answer.

Outside of work, people find you: in my down time you can find me just hanging out with my husband, Jesse, and son, Henry. We like to camp in the summer & ski in the winter. I also in involved with our local community associations to help make Lethbridge a better place.

First car: 1985 Ford Ranger. A little manual truck that was blue with a custom heavy-duty bumper. Unfortunately, it didn’t last long & needed a full engine re-build.

Choice of one superpower: mind-reading


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